Evolution of the Color Shine Effects

The patented technology of Evolution of the color Shine effect, using an innovative combination of an alkalizing agent with an emollient oil, preserves the cosmetic feel of the hair during the coloring process. The alkalizing agent, which replaces those most commonly found in the market (such as ammonia and MEA), works in synergy with the emollient oil in order to give the hair a better cosmetic appearance and superior shine.